itsdesigned:

“This is the first in a series of magazine ads made for Red Bull that are based around the concept that Red Bull equals pure energy. The concept began semi-comically but after forming the idea a little more I realised it could be fun, light-hearted ad that would work well for Red Bull and appeal to a large audience.”\

“This is the second in a series of magazine ads made for Red Bull that are based around the concept that Red Bull equals pure energy. In the last one you see Einstein sitting in a chair pondering Red Bull. I wanted to take this furthur and show how Einstein discovered his famous equation E = MC2; by first discovering that Red Bull = MC2”

Seth Teeters is a designer currently residing the Indianapolis area.

http://www.sethteeters.net

Click the Image to go through the slideshow of the rest of it.

We were tasked with rebranding an ordinary item to be used for something else. I chose to do Alcohol as medicine and picked to go with a style similar to what a modern apothecary might be. I have no intention of starting this company (despite requests.) At most it will make for a fun Christmas present, but otherwise this was just an excersice in design.